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You’ve tried the curl cream. You’ve done the pineapple. You’ve begged the curl gods.
But your curls? Limp, lifeless, and just… not giving. 😩

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If you're a curly-haired queen, chances are you've asked yourself:
"Should I even be brushing my curls? And if yes, how often?"
Great question—and the answer might surprise you.

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If you have textured, wavy, curly, or coily hair, you already know that caring for your curls is a whole different game.

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A "perm" (short for "permanent wave") is a chemical treatment that alters the structure of your hair to create curls or waves.

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